Geoff Cape in Davos.

Evergreen’s executive director Geoff Cape is blogging from The World Economic Forum.

If Davos 2009 was dominated by the financial crisis, 2010 is dominated by ideas around sustainability. After two days here in at the World Economic Forum, I can report with confidence that the green agenda is fully represented. I am impressed so far.

It begins with the front-of-program positioning of the “Greener Davos,” which involves elaborate public transit services for all participants (rather than the usual black Mercedes), pedometers for all and recycling programs for all waste. There is a very long list of sessions on topics such as green design, the state of the oceans, climate change, energy, transportation, water and waste management. Others are related to shifting consumer behaviour, the environmental challenge of short-term profit motives and the protection of our global commons: air, water and soil.

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Geoff Cape is blogging from Davos.

Evergreen’s executive director Geoff Cape is blogging from The World Economic Forum.

This is going to be a big year for Evergreen. It is hard to know how to put it into context this early, but I am optimistic for the adventure ahead.

Over the next 15 days I will be attending three special events.  My first stop is the mountain village of Davos, Switzerland for the 40th Annual Meeting of the World Economic Forum. It will be my second visit to this unique gathering of 2,000 people from around the world.

After this, I will return home to Toronto just long enough to change before heading to Washington to accept a National Geographic award for Evergreen Brick Works.  From there, I will check in with my dear family and the growing pile on my desk before heading to Vancouver to participate in a Sustainability Forum hosted by Walmart.

My head is spinning just thinking of it all.

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